Based on the FANs and number of people who are talking about your brand, you can access the demographic analysis.
- Go to INSIGHTS > Facebook Analytics
- Click on the Twitter Channel whose Analytics you want to see.
- On the LEFT-HAND menu, Click on FAN STATISTICS.
- Starting from the SECOND ROW of the dashboard.
You can view the LOCATION, GENDER and AGE distribution of your FAN and people talking about your brand.
Fan Source Trends shows you the details of how your FANs are discovering your Page. From Ads, Recommendations or Mobile.